In consideration of a particular culture or country, designers and producers make certain clothing and accessories. This becomes what is known as the “trend” of a given region. A lot of people choose trends that are in line with their cultural mentality.
Some people go so far as to claim that each country has had its own look in the past, and that some still do. Certain materials or clothing can remind you of a culture.
In the 20th century, sewing machines and other technologies played an important role in clothing design. The fashion industry as we know it today burgeoned in the Western world, then spread east of Europe. This process promoted western culture in Asian countries.
Today, the fashion industry is more global than ever. Often, clothes are designed in one country, made in another, and marketed in a third. Fashion trends are becoming similar all over the world as a result. Multiculturalism has given rise to a standard, non-deviating kind of fashion. Retailers are selling similar designs the world over.
A US fashion company might buy a factory in China, where the clothes will be manufactured. Then, they might be shipped to Europe for distribution to retail outlets. This way the culture and traditions of the US, China, and different European countries will all influence the design and appearance of the clothes.
How did western fashion become the standard? Western clothes were often considered more “advanced” than Eastern ones. The residents of many Eastern economic powerhouses, like India and China, adopt Western styles in their everyday life. However, they reserve traditional Eastern styles for formal occasions such as weddings and occasions related to religious holidays.
A lot of American and European designs are based on military uniforms. Others were created with fully practical purposes in mind – jeans are an obvious example.